Public relations Melbourne

The De Wintern Group is an independent public relations and marketing communications agency based in Australia. The pr firm specialises in developing corporate communications strategy, media relations and investor relations. The agency is a completely Australia-owned business and is competent to deal with issues and crisis management. The firm handles public relations in Melbourne and Sydney in the country.

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The team at the public relations agency has experience in handling accounts at the international level, including companies in America, Europe as well as the Asia Pacific region. Senior consultants are available to service client requests.
The agency believes that understanding the business objectives and challenges faced by the company is essential to develop effective strategic communication. The interests and needs of the different stakeholders are understood by the pr firm. Company PR involves the communication strategy which is then drawn up to support in achieving the business goals. The individual exposure obtained is aimed at specific target groups to communicate with them.  The message is tailored to suit the relevant audience in order to appeal to them.  When several target groups are present, it is important to maintain consistency of messaging.
The De Wintern group has developed a proprietary strategy development process for company pr, which is unique as it delivers business results. The pr firm recommends a six step planning process to its clients to map out an effective strategy.  It provides an effective manner to map the communication strategy for the particular company.  The plan is mapped out using the strategy by using the most appropriate channels to reach the target audience.  The agency supports in delivering targeted communication to manage perceptions of the particular brand or company. The pr firm monitors and evaluates public perceptions of the company or brand and ensures there is no gap in communication.
Corporate communications involves internal communication, analyst relations, marketing and branding, mergers and acquisitions and organisational restructuring. The public relations agency provides support in developing communication messages for different target groups like customers, clients and other stakeholders. As part of this service, the PR firm offers strategic communication counsel, reputation management, positioning and messaging development, executive profiling, opinion editorial and development of white papers.  The different types of audiences relevant to the company include analysts, media, government, competitors, research associations, the public sector, industry bodies, customers and internal employees.
The De Wintern group has assisted in the launch of start-ups in Australia. The pr firm has partnered with several corporate clients in developing communication campaigns, managing brand reputations and establishing their credentials in the business community.

The De Wintern Group,
450 St Kilda Rd,
Melbourne, Victoria 3004
Australia.

Phone : 61 3 9948 2100
Fax :  61 3 9923 6788
Website : www.dewintern.com
Twitter :  http://twitter.com/dewintern